AD Nightclub

San Diego, California

Brand Identity, Ongoing Marketing

About the Project

After being open only a few months, AD Nightclub came to me with a strong logo and initial branding in place. However, they needed a reliable graphic designer that could handle their large workload. I knew it would be a challenge but I was eager to accept.

The theme and interior design were inspired by the elaborate cathedrals of Europe. I immediately fell in love with the concept; its darkness and irony created a perfect opportunity for pushing the boundaries with graphic design. I love the AD projects because I can design in a style that is extremely sexy and provocative.

The club requires event flyers almost daily, in addition to outdoor signage, imagery for social media, menus, drink lists, business cards, marketing materials, investor decks, the list goes on.

I have worked with the club since November of 2014, and in June of 2015 they made me their exclusive graphic artist. Here are some samples of the work I have done for the beautiful nightclub, which is located in the Gaslamp District of downtown San Diego.

Gretchen is seriously the best graphic artist I have ever worked with, and I have worked with a lot. She’s so creative and gets projects back to me so fast. She always exceeds my expectations and just knows branding unlike anyone I know. She always understands the look I’m trying to portray even when I can’t put it into words. She is honestly a rare breed and is the best of the best. I highly recommend her to anyone and everyone.
— Jamie Spencer, AD Nightclub